Meet your Brickie
A Brickie is a custom, buildable brick character of you — or anyone.
Snap a selfie and emagineer’s patented AI turns you into a one-of-a-kind brick-built character, complete with real build instructions so you can make it brick by brick. Turn your family, friends and even pets into Brickies and bring them all into your emagineer world.
How to make your Brickie
Snap a selfie
Open the app and take a photo — or pick any picture of you, friends, family or pets.
AI builds your Brickie
Patented technology transforms the photo into a custom brick-built character in seconds.
Make it yours
Fine-tune hair, colours, expressions and accessories in the Brickie editor.
Build it for real
Get the full parts list and step-by-step instructions to build your Brickie brick by brick.
Share your world
Show off your Brickie across social and messaging, add the people (and pets) you love as Brickies, and grow your own emagineer world together. No two Brickies are ever the same.
Ready to build your Brickie?
emagineer is free on iOS and Android.
Disclaimer: emagineer is not an official LEGO® product and is not affiliated with, endorsed by, or sponsored by the LEGO Group. LEGO® and BrickHeadz are trademarks of the LEGO Group, which does not sponsor, authorize, or endorse this site.